Jirka Rysavy is a highly competent corporate marketing strategist who can transform companies into multi-million/billion dollar enterprises.
He did it with stationery company Corporate Express and he's doing it with Gaia. Actually he's done it, but he is evolving Gaia. This article gives a comprehensive bio of Rysavy and his skill.
It is public knowledge that Rysavy has been a mover and shaker in the alternative community for years offering contractual take-over of a range of alternative media sites and promoting People and Products in the globally recognized topic of Deep State Space Programs. (Incidentally not everyone has succumbed e.g. Kerry Cassidy made a public comment that she refused to sell out Project Camelot when “wined and dined” by Rysavy.)https://www.inc.com/magazine/19951201/2511.html
Extract: Rysavy decided that it made more sense in the corporate side of the market to buy existing companies rather than start new operations from scratch. Corporate customers tended to remain loyal to their supplier for a number of years, so starting from scratch would require an extended period of building the business -- all the while accumulating losses. And because many local office-supply companies were doing poorly, Rysavy figured he could make the acquisitions inexpensively.
Sondra Sneed gives us a personal story of how she was recruited to become a Gaia Ambassador:
The importance of this thread is to raise greater awareness and education in our community about:https://sondrasneed.com/how-met-gaia...-jirka-rysavy/
How I Met Gaia Founder, Jirka Rysavy, Wandering in the Dessert
Extract: After my meeting, I was made an official, Gaia Ambassador. I promised my manager I’d bring every seeker I could find to Gaia’s platform, then I vowed to find a way to bring my own work to their burgeoning network.
PRODUCT
BRANDING
CONSUMER
by taking a hard look at the lack of integrity that dominates big business vision when it comes to Sincerity of Product, Respect to Consumer, and the dangers of Branding Fiction as Truth.
No matter how many times Corporate Giant Entrepreneurs spend meditating we cannot kid ourselves that their meditation focus is the same as those meditating for world peace and love and equality, yet they will sell it anyway and they sell it well.
Our community CONSUMERS are the recipients of PRODUCTS of INFORMATION beautifully packaged with sophisticated CGI that not only make capitalist amounts of money, but bulldozer through and sideline, because they can, genuine researchers who are activists trying to help bring down walls of deceit and deception.
So how can our community power up, draw the line, and make significant influence for “integrity demands” on our product distributors?
Whilst looking into Rysavy and Gaia perhaps some of our marketing specialists could also weigh in here to assist with amping up our education on 21st Century Product, Branding and Consumer.
Here’s an example of Big Fish investing in a well positioned “alternative” company (Gaiam) because they see the movement moving mainstream. Steve Case is worth $1.37 billion. He invested $20 million into Gaiam-Gaia in 2005.
We care about fake medicine (big pharma), fake food (cardboard coated sugar), fake news, etc but it is equally important that we pay attention to fake information.https://yogaanatomy.org/former-aol-c...lion-in-gaiam/
Former America Online Chairman Steve Case is investing $20 million in a producer and distributor of yoga and Pilates videos, according to a published report.
The Washington Post reports that Case is going into business with Jirka Rysavy, chief executive of Gaiam Inc., who the paper reports lives in a cabin in Colorado without indoor plumbing. The newspaper said the investment is the latest one by Case associated with a new-age lifestyle in the belief they are going mainstream.